A moment of clarity came when we used their own terminology “filling the gap” to begin discussing their most meaningful measurement from that perspective.

Group of 21 people posing indoors in front of white curtains, some sitting on the floor and others standing behind, smiling for the camera.

”

A Dollar A Day Foundation: Measuring Impact Across Canada

Project Snapshot:

Client: A Dollar A Day Foundation 

Location: St John’s, Newfoundland Labrador

Sector: philanthropy

Services: fundraising to fill the gap in mental health services across Canada

Timeline: Spring 2025-Winter 2026

Group of people standing behind a blue table at an outdoor event, holding colorful signs with messages about mental health, pride, and community. The table has informational materials and QR codes, with a rainbow pride flag visible.
A group of six women and one man in a professional meeting around a table in a modern office. A woman standing, wearing a maroon blazer and glasses, appears to be speaking. The room has bookshelves, large windows, plants, and a TV screen displaying a presentation.

Impact at a Glance:

  • Developed a simple means to collect the impact of the dollars they distribute to mental health organizations across Canada

  • Provided Impact Everyday! Training to 14 of their recent grantees

  • Help these organizations build a logic model and a plan to consistently track their most meaningful impact.

A man with long brown hair, wearing a black hoodie, sitting at a white table with a pen, a paper, a disposable coffee cup, and a small black dish in front of him. Behind him is a purple banner promoting mental health awareness with social media icons and a website link. The corner of a white office chair is visible to his right, and a window with frosted glass panes is behind him.

  • The Challenge:

  • The A Dollar A Day Foundation funds mental health and addictions organizations across the country with unrestricted funding to run grassroots programs that make a real difference in every Canadian province and territory. They wanted a clearer, more consistent way to track and communicate the impact of their funding across mental health and addiction programs nationwide.

Group of people sitting in a circle around a drum in a colorful room, engaging in a group activity.

Our Approach:

After hearing their story, we suggested we take their recent grantee organizations through our Impact Everyday! training.

 We worked pro bono to support the foundation and grantee organizations to use our unique impact framework that strengthened reporting at both the organizational and foundation level.

Group of five young people in a room with white lockers and posters on the wall, some sitting and some standing, posing for the photo.
Group of six people standing on a rocky beach near the ocean under a cloudy sky.

We Delivered:

  • Impact Everyday! training for 14 grantee organizations plus the staff of the Foundation.

  • Coaching with the learners to help them finalize their impact measures and plans to track and communicate impact.

  • A very succinct way for A Dollar A Day to meaningfully track their impact - with just two simple indicators.

Our Impact:

  • Grantees gained clearer performance metrics and impact roadmaps.

  • The foundation is launching a new national impact measurement tool in 2026.

  • Improved ability to articulate how funding narrows service gaps across the country.

A Human Moment:

A moment of clarity came when we used their own terminology “filling the gap” to begin discussing their most meaningful measurement from that perspective.

A Dollar A Day Foundation Heather Spratt CEO, testimonial success story Impact Measurement training 
Client Reflection
“A Dollar A Day does go a long, long way — 
and now we’ll be able to say with clarity just how far.”

~ Heather Spratt, Executive Director

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